Tatler: case study blog tasks
Work through the following tasks and questions to build a detailed case study for Tatler issue April 2017 (below). This will give you plenty of background information to use in an exam question on print magazines. First, create a new blogpost called Tatler CSP case study.
Introduction - Tatler Media pack
1) Look at the Tatler Media Pack. Go to page 2: how does the editor introduce the magazine?
The editor introduce the magazine as a target sensationally accurate rifle shot to the richest readers
2) Now go to page 4 of the Media Pack. Focus on the print magazine (NOT tatler.com - the website). List the key demographic details: age, gender %, ABC1 % (social class), HHI (Household Income), % of those living in London and the South East. What do these demographic details suggest about the average Tatler reader?
2) Now go to page 4 of the Media Pack. Focus on the print magazine (NOT tatler.com - the website). List the key demographic details: age, gender %, ABC1 % (social class), HHI (Household Income), % of those living in London and the South East. What do these demographic details suggest about the average Tatler reader?
The demographic suggest the average Tatler reader are people who are in their middle age.
3) Look at page 6. What do Tatler readers think about fashion? How much do they spend?
The Tatler readers think about fashion is dressing very wild clothes. Tatler spend £843 million.
4) Go to page 10. What are the special editions of Tatler that run throughout the year? What does this suggest about the Tatler audience? What about the pyschographic audience group that best fits Tatler?
This suggest that Tatler audience are middle aged people.The 3 pyschographic audience group that fits Tatler is upper middle class people.
Media language
Revise the 12 magazine cover key conventions and check how many feature on this edition of Tatler.
1) What different examples of typography can you find on the cover of Tatler? What are the connotations of the serif and sans serif fonts? Here's a blog to help you with this as we haven't been able to complete the Photoshop typography lesson yet due to Covid-19.
4) Go to page 10. What are the special editions of Tatler that run throughout the year? What does this suggest about the Tatler audience? What about the pyschographic audience group that best fits Tatler?
This suggest that Tatler audience are middle aged people.The 3 pyschographic audience group that fits Tatler is upper middle class people.
Media language
Revise the 12 magazine cover key conventions and check how many feature on this edition of Tatler.
1) What different examples of typography can you find on the cover of Tatler? What are the connotations of the serif and sans serif fonts? Here's a blog to help you with this as we haven't been able to complete the Photoshop typography lesson yet due to Covid-19.
The font of the magazine has sans serif on the slogans
2) How do the cover lines appeal to the Tatler target audience?
The cover lines appeal the Tatler target audience by having Black and white and one different colour on the font.
3) What are the connotations of the Tatler colour scheme on this particular front cover?
The cover lines appeal the Tatler target audience by having Black and white and one different colour on the font.
3) What are the connotations of the Tatler colour scheme on this particular front cover?
This connotes the colour schemes on Tatler is showing how it's expensive.
4) How is the central image designed to create interest in the magazine? Find three reasons for your answer. (E.g. Mise-en-scene such as props, costume and make-up, body position, facial expression)
Representations
1) What different groups of people are represented on the cover? (E.g. men/women/white people etc. Look at the image and text/cover lines to help here)
2) What do the cover lines suggest about the lifestyle of rich people in the UK?
The cover line suggest about the lifestyle of rich people in the UK are posh people who dress in expensive clothes.
3) Are there any stereotypes being reinforced or subverted? How? Why?
There is a stereotype on the magazine which is white people because they are showing a white female so it representation for the magazine is for white people.
4) What would be the preferred and oppositional readings to this cover of Tatler?
Social and cultural context
1) What aspects of British life or people are NOT reflected in Tatler? (Watch the clip above again if you need help with this - the clue is in the title 'Posh People')
The aspects of British people that are not reflected in Tatler are dressing normal clothes and care what people think of themselves
2) Tatler runs special issues on holidays, spa breaks, cosmetic surgery, watches and jewellery and private schools. What does this suggest about the magazine's representation of life in Britain?
This suggest that the representation of the magazine that life in Britain is acting posh and care what they are wearing.
3) What audience groups might be offended or insulted by the front cover of Tatler April 2017?
The audience might be offended by the Tatler April 2017 magazine front cover because it shows a white female not any race/ethnic people in the cover.
4) Find three other front covers for Tatler from different months. What issues, subjects or people are regularly featured in Tatler?
4) How is the central image designed to create interest in the magazine? Find three reasons for your answer. (E.g. Mise-en-scene such as props, costume and make-up, body position, facial expression)
One reason that central image designed to create inteterst in the magazine is showing that what is the magazine genre it is. Another reason is the audience is the props that the model is using. Third reason is well known celebrities in the magazines.
Representations
1) What different groups of people are represented on the cover? (E.g. men/women/white people etc. Look at the image and text/cover lines to help here)
The group that are represented on the cover who are white and women.
The cover line suggest about the lifestyle of rich people in the UK are posh people who dress in expensive clothes.
3) Are there any stereotypes being reinforced or subverted? How? Why?
There is a stereotype on the magazine which is white people because they are showing a white female so it representation for the magazine is for white people.
4) What would be the preferred and oppositional readings to this cover of Tatler?
The preferred reading is Tatler wants the audience to think that wearing expensive clothes is the best thing as a posh person and the Oppositional reading is that how it is showing white people not everyone in the UK who has a different race/ehnicity.
Social and cultural context
1) What aspects of British life or people are NOT reflected in Tatler? (Watch the clip above again if you need help with this - the clue is in the title 'Posh People')
The aspects of British people that are not reflected in Tatler are dressing normal clothes and care what people think of themselves
2) Tatler runs special issues on holidays, spa breaks, cosmetic surgery, watches and jewellery and private schools. What does this suggest about the magazine's representation of life in Britain?
This suggest that the representation of the magazine that life in Britain is acting posh and care what they are wearing.
3) What audience groups might be offended or insulted by the front cover of Tatler April 2017?
The audience might be offended by the Tatler April 2017 magazine front cover because it shows a white female not any race/ethnic people in the cover.
4) Find three other front covers for Tatler from different months. What issues, subjects or people are regularly featured in Tatler?
June's front cover that women regularly get hotter than men. April's front cover subjects that women has so much cosmetic surgery than men. July's fornt cover has a issue because you can't afford fancy jewellery and watches.
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